Starting with the Steamer bag in 1901, Louis Vuitton transitioned its signature lock, in the form of the padlock we still see today, to its range of handbags. Houdini never accepted the dare, and the effectiveness of the Louis Vuitton lock became indisputable. Confident in the lock, Georges even challenged Harry Houdini – an illusionist known for his escape acts – to free himself from a Louis Vuitton Steamer trunk. But it was not until 1886, with the help of Louis’s son Georges, that the brand revolutionized luggage locks with a – unpickable! – tumbler lock that lived up to its high security standards. Since 1854, when Louis Vuitton set out to establish himself as a luxury trunk-master, the label has been consumed with the development of one of its most identifiable details – featured long before its now famous monogram.Īt a time when the transportation of luggage especially attracted the attention of burglars, Louis Vuitton aimed to assure its customers that their belongings would be secure in its trunks. What is now seemingly a stylistic element on the classic handbags we all covet, was actually one of the motivating forces behind the entire brand. This article was amended on 29 June 2023 to correct a typo on the auction price for the Microscopic Handbag.For Louis Vuitton, it has always been about the lock. Arguably, one of their more famous “drops” in recent months include their Big Red Boot, which can best be described as cartoon costumery come to life. A practical object is boiled down into jewelry, all of its putative function evaporated for luxury objects, useability is the angels’ share,” the brand wrote.īegun in 2016, MSCHF has become best known for its inventive projects that double as both cultural commentary and exclusive collector’s items. Microscopic Handbag takes this to its full logical conclusion. Previous small leather handbags have still required a hand to carry them – they become dysfunctional, inconveniences to their ‘wearer’. “As a once-functional object like a handbag becomes smaller and smaller its object status becomes steadily more abstracted until it is purely a brand signifier. We use Google reCaptcha to protect our website and the Google Privacy Policy and Terms of Service apply. For more information see our Privacy Policy. Privacy Notice: Newsletters may contain info about charities, online ads, and content funded by outside parties. In the auction post for the tiny tote, MSCHF dubbed their creation as both “smaller than a grain of salt” and “the final word in bag miniaturization”. MSCHF did not respond to the Guardian’s request for comment on the sale or if they have plans to make more microscopic accessories. “But it has basically become jewelry,” he explained. Wiesner also claimed that he believed the “bag” to be “a funny object because it derives from something rigorously functional”. Kevin Wiesner, the chief creative officer of MSCHF, told the publication that because Williams “loves big hats”, “we made him an incredibly small bag”. Notably, the producer, rapper and Happy singer is currently Louis Vuitton’s creative director of menswear, but was reportedly not contacted by MSCHF when they created the bag in the brand’s likeness, according to the New York Times. According to Joopiter, the item sold for $63,750. MSCHF’s small ware, which more technically is 657 by 222 by 700 microns, was put up for auction by Joopiter, an online auction house founded by Pharrell Williams. The neon green bag from the view of a microscope.
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